So you've created a 유튜브 조회수 늘리기 account and uploaded your first few videos. Now, you want to know how to get more views on your videos? You're in the right place! In this article, we'll teach you the best ways to increase your Youtube views so you can grow your audience and get more subscribers.
Optimize Your Title
Youtube algorithmically scans for popular content, so unless your video is extremely niche, you'll probably want to include the keyword "how to..." in your title. In an ideal world, your video's title should consist of a couple of these keywords to ensure that it shows up in the right spot in a YouTube search.
Let's say you've created a how-to video on the best ways to grow tomatoes. You might title your video "How to Grow Tomatoes". Now, if you want that video to get the most views on YouTube, you'll want to use keywords in your title. A better title for that same video might be "How to Grow Tomatoes in Winter."
You want your video's title to be a good representation of what the video is about. If you want to include multiple keywords in your title, separate them with a plus sign (+) or a hyphen (-). For example, if you want to include the keywords "food", "healthy", and "vegetarian", your title could be "The Healthy Foodie's Guide to Travel." In Google Search, these words are typically used as a phrase connected by a conjunction (e.g., "and").
Use Keywords In Your Description
So you've optimized your title, but now you want to make sure that your video is easily discoverable on Youtube? Your video's description is another place you can use keywords to draw in potential subscribers. Just like with your video's title, you want to include the keyword "how to" or "review" in your description to ensure that it shows up in the right spot in a YouTube search.
Let's say you've created a gardening how-to video and your video's description is a little dry. You might include the words "gardening" and "how-to" to draw in potential subscribers, but you might also want to add a few quirky phrases that will make your video stand out.
"The best tasting tomatoes are home grown!" or "An introduction to the joys of gardening" are a few examples of quirky phrases that might make your YouTube video more memorable.
Create An Awesome Visual Summary
A good summary is like a mini-summary within the body of your video's content. It should not only include key points from your video's content, but it should also include visual elements that will pique the interest of your audience.
If your video is more of an explainer video, where you give a general overview of a topic, then you might want to include a couple of screenshots or some basic graphics that you find helpful in explaining your topic.
You want to give the viewer a good idea of what your video is about, but you also don't want to give too much away. The summary should leave enough about the video's content so that the viewer is interested in watching the rest of the video, but not so much that they know everything about the topic beforehand.
Keep The Audience In Mind
When you're writing your summary, you want to keep the audience in mind. You might write a better summary if you imagine that you're speaking directly to a member of that audience. Write your summary as if it was addressed to that person personally.
For example, if your video shows someone performing a gardening task, you might write "In case you were wondering, this is how you..." or "For those of you wondering, this is how you..." in your summary.
The important thing is to keep the summary natural and uninterrupted by too much wording. If you can, write the summary before you start filming the video.
Attach The Key Points To The Summary
You want to make sure that your summary is not only complete, but that it includes the key points of your video's content. To do this, you can either write the summary first and then find the key points to build on, or you can use the key points as a guide to write the summary.
If you choose the first option, build your summary by connecting the key points to it. This will help you both write the summary and find the right clips to build on. It may also help you verify that the summary accurately reflects the rest of the video content.
For example, if you're writing a summary for a recipe tutorial, you might want to include the steps for making the dish. If you've got a longer video and you want to keep the attention of your audience, include multiple short clips from throughout the video, each one building on the previous one. This will help keep the viewer interested and involved in your content.
Use The Hashtags
When you submit your video to YouTube, you have the option of including hashtags. In most cases, you want to include a couple of hashtags in your video's description to ensure that it gets the most views.
Let's say you've got a fashion video and you want to include the hashtags #stylish and #fit, you might write "Our #stylish style makes us #fit as well as our outfits. We want to be the best-dressed moms on social media, so we're constantly striving for fashion inspiration. Check out our Youtube channel for the best fashion tips and tricks."
You can use the same formula for your summary, but instead of using the keywords "fashion" and "stylish", you'd use the hashtags #fit and #style to get your video in front of the right audience.
Build An On-page SEO Strategy
In addition to including keywords in your video's title and description, you can also use other areas of your video content to help gain a better ranking for your video's content on Google Search.
YouTube recommends creating a short synopsis of your video's content. You can use this to guide the structuring and the writing of your content.
Writing an on-page SEO strategy for your video's content is a good idea and it can help drive more traffic to your website from Google Search. To start, create multiple short synopses for your video's content. Just like the mini-summary within the body of your video's content, your short synopsis should not only include the key points of your video's content, but it should also include a small segment of text to make it more engaging.
For example, if your video shows someone performing a gardening task, you might write something like this: "In case you were wondering, this is how you grow tomatoes. Visit our website for more information." Don't forget to include a link to your website or social media accounts in your text.
Not only will this help establish credibility, but it will also allow you to drive more traffic to your site from people who are searching for content on your video's topic.
Vary Your Clips' Length
It's common for youtube viewers to scan through your video content looking for content that's exactly six minutes long. To ensure that your video gets the most engagement, you want to vary the length of your clips to keep the viewer interested.
If you notice, many popular YouTube videos are made up of short clips with consistent lengths. The general rule of thumb is 1 minute 30 seconds to 1 minute 59 seconds. Anything less than 30 seconds and your video will be considered short, anything longer than 59 seconds and your video will be considered long. Keeping these general guidelines in mind will help make sure your videos are of a decent length.
To get the most engagement from your viewers, you want to use multiple clips of various lengths throughout your video. This will help keep the viewer interested in your content and help establish varied points of interest.
Avoid Clutter
There are several strategies you can use to make your content more attractive to viewers. One effective method is to keep your content short and sweet. If you want to keep the reader interested, use language that's simple, straightforward, and to the point. Avoid lengthy paragraphs and extreme wordiness.
If your content is long, the reader will have to hunt down relevant information. This can be difficult if the information is not directly related to what the reader is looking for. Keep your content as short and sweet as possible and ensure that the reader keeps coming back for more.